Worked with this ecommerce client who was spending $25-40k each month on paid search and losing money every month. They were finally fed up with their old agency and reached out to us for a lifeline with the simple goal of achieving 300% ROAS across all campaigns. We put together a deep-dive audit and quickly went to work at cutting out wasted spend across irrelevant keywords, underperforming devices, and irrelevant demographics. We completely restructured the ad accounts, which have provided consistently stellar results.
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