Templating

Farm Forestry contacted Verve in 2016 to completely transform, redesign and modernise their website. Their old website was not performing efficiently, it had no individual product pages and was not responsive for all devices. Employees were unable to content manage the website which meant it wasn’t kept up to date. In such a competitive industry, where price wars are common, it was vitally important that they could amend prices quickly and easily.

The project involved building a new online shop, with each product having its own landing page, and being fully responsive in order to improve the experience for current and future customers.

The new Farm Forestry Magento site allows the Client to manage their inventory easily and powerful tools have been provided to improve the customer experience.

We added additional features to the new website to help improve conversion volume such as cross sells, up-sells, recommended purchases, popular lines and seasonal promotions. Powerful back-end tools help improve the productivity of administrational functions such as product listings, creating offers and reviewing orders.

An improved reporting function allows the Client to monitor sales, customer behaviour and product performance. The design and set-up of the eCommerce store includes a multi-store functionality allowing for different store fronts with one central administration.

Once the website was launched site performance increased almost immediately and over a 3 month period (comparing 3 months prior to launch with 3 months post launch) the website has seen an increase in organic website traffic of 422.57% (3,705 sessions vs 709 sessions) and a 218.18% increase in organic website conversions.

Because this is an industry affected by seasons we also measure performance month on month year on year. Comparing March of 2016 with March 2017 Farm Forestry received an uplift in organic website traffic of 383.67% and an increase in Conversion Rate of 59.45%.

Established in 2000, Fastco (Fasteners & Fixings) Ltd has become a well established, leading supplier of fasteners, fixings, screws and tools. Fastco approached the creative team at Verve looking to replace their existing website with a modern, stylish and responsive website. Utilising Responsive design allows Fastco to expand the usability and reach of their eCommerce platform.

Fastco were delighted with the design and responsiveness of their new website design. In the year since launching the rebranded responsive website they were also delighted to report that online sales have grown by 20%!

Manbat Battery Power systems approached us with an idea to create a whole new system unlike any other in their industry. Using a specific look up, the system should register the user's vehicle registration and use this information to recommend the best replacement batteries and provide the necessary fitting instructions.

The resulting Magento website is sleek, user friendly and provides logical steps for the user to reach the desired information. Manbat were incredibly happy with the outcome and further development of this website is now in progress.

With a worldwide customer base, Write Here required an upgrade to their existing ecommerce website. Despite a huge emphasis on technology development, Write Here have seen a growing demand for specialist writing instruments. With over 10 manufacturers now supplying the shop, a bespoke new website was required to not only reflect the quality supplied but be able to manage and service an increase in website traffic.

“I chose to work with Verve because I wanted to work with a local firm who would understand what I needed, and had the technical expertise to deliver it. They have delivered a site that exceeded my expectations, and is, I believe, one of the best websites in the pen business. It looks great, and is easy for customers to navigate and use. Equally, Verve have been terrific in training and supporting us to use the “back end” of the site – they’ve responded quickly to all our enquiries, giving clear and accurate advice. It’s been a thoroughly good experience.” John Hall- Owner- Write Here

CMT Group specialise in everything you could need for a construction site. Their wide range of products required a straightforward navigation that would allow the user to locate what they require with ease.

The result was an instantly branded website that is memorable for potential customers. The use of a banner on the homepage showing current offers is instantly noticeable and effective on this responsively built site.

The new site was also designed to be fully responsive, enabling customers to browse and purchase with ease regardless of the device. With many of their customers working on site, this was an important factor to promote conversions.

We provided the client with a package of digital marketing solutions to drive sales, including Google Adwords, Google Shopping and text ads to maximise opportunities for conversion of both new and returning customers.

To help the company establish its reputation as an expert in the field and at the same time increase their organic SEO, we help to manage their news and blog updates, taking advantage of a team of in house copywriters to create professional and well researched articles. In order to increase exposure of their articles, we also conduct off site activities to boost exposure.

CMT Group is an eCommerce success story and a great example of how our team of experts works together to offer a complete eCommerce solution.